What are the indicators of a good netlinking dashboard?
A netlinking dashboard consists in following the incoming links to your site. The incoming links or backlinks have an importance in SEO on the importance of following them. The indicators to follow are the backlinks, the linking domains, the pages that are linked on his site, the anchors of links, …
What is also important is to follow the scores of these backlinks that will rate the quality of the link. At majestic SEO, the leading tool on the market and that we use as a data source, we have the trustflow and citationflow in particular. The trustflow is a score that judges the quality and authority of the link while the citationflow is a quantitative criterion that notes the popularity of the link (based on the number of links to the linking page)
What are the domains linking to my site?
Tracking linking domains provides a level of information that is very useful for SEO as it allows you to quickly identify low quality sites that are linking to your site.
With your netlinking dashboard:
- You follow, for each linking domain, the number of backlinks, its IP, the country, the date of the backlink
- You follow the authority score of the domain
- You can sort on any criteria, authority score for example, to easily see the worst linking domains
What to do with the domains linking to my site?
- If the linking domain have good quality and they have a blog space, it could be a potential partner for guest blogging for example
- If the linking domain have poor quality (between 2 and 10), do nothing.
- If the linking domain have a very low quality (1 or 0) or likely to be negative SEO, add the domain to the link disavow list on the google search console
What are my latest backlinks?
Follow the last links received towards your site allows you to quickly react the good links of the bad ones
With your netlinking dashboard:
- You can easily see the source of the link and the destination
- You visualize the texts of links
- You quickly identify the backlink score, helped by colors
What to do after identifying my backlinks?
- If the links have good and a comment space is available, leave a constructive comment (avoid thanks, bravo for the article, ..) and eventually add a link to your site if it is justified (not systematically, avoid being spammy).
- If a link have bad quality (or not very good), do nothing.
- If a link have very poor quality or likely to be negative SEO, add the domain to the list of link disavowal on search console
What are the linked pages on my site?
Identifying your linked pages is important in SEO to see if the juice is going to the right place and if it is not lost because of an error or a bad redirection
With your netlinking dashboard
- You see the number of backlinks received by your linked pages
- You can easily see with a color code the response code of your linked pages, that is to say if the page responds in 404 error, in 302 redirection (temporary redirection), …
- You see the date of the backlink
What to do with pages that receive backlinks?
- If a linked page responds as 404, redirect it as 301 to a similar page.
- If a linked page responds as 302, change it to 301.
- If a linked page responds in 301, check that the redirection is made to a compliant page
What are the benefits of our netlinking dashboard?
These are just a few examples of widgets integrated by default in our netlinking dashboards:
- the ability to see the % distribution of link texts within the site
- the ability to see the backlinks received by competitors
- a top of the best linking domains, those that bring quality juice
- And other widgets to help you in your netlinking strategy that can be added on demand
The options are numerous, thanks to the integration of analytics data, search console and tools like semrush, majestic SEO and others (data from these tools are included in the proposed fee), we can develop other custom widgets according to specific needs. All widget data can be exported to excel, pdf and even shared by email or with tools like slack.
Digital Dashboard is a tool but also a service, we a help you in order to set up your custom netlinking dashboard. Our goal is that you can effectively follow your netlinking and help you to trigger SEO optimizations