Community manager’s dashboard
What are the indicators of a good community manager dashboard?
Our community manager dashboards are designed for those who want to focus on the essentials such as brand ambassadors and the most engaging content. Everything is centralized in one place rather than having to look at different social network dashboards. Everything remains customizable by us to save you time and agility.
Who are my brand ambassadors?
An ambassador is someone who shares your content, who reacts to your publications, so it’s an influencer who also talks about your brand. It is therefore important to identify them and to pamper them
With your CM dashboard:
- You know your brand ambassadors and where they come from, Facebook, Twitter, …
- You evaluate their potential to spread your content to a large audience with reach and engagement indicators
- You know if their messages about your brand are positive, negative or neutral.
What is the use of knowing your brand ambassadors?
- Invite them on all of your social networks and your email base. If someone follows you on twitter, invite them on Facebook and other social networks. Someone who already follows you will be more likely to follow you again on your other social networks.
- Tag them in your CRM database so you can easily contact them if needed, for your communication campaigns for example
- Pamper your ambassadors, be interested in them, comment, like, share their content (it’s give and take)
How is my content shared on social networks?
Whatever the social network, you need to know what content is most shared. The goal is to know which types of content are effective and which social networks are most effective.
With your CM dashboard:
- You know which posts have the best level of engagement
- You easily identify the sources of the most shared content
- You centralize the publications of your different networks in one place
What is the point of knowing my most effective branded content?
- Learn from the content that works best and repeat the recipe
- Give even more engagement to these contents by participating, re-sharing the article several times and spaced out in time (within a month and in a reasonable way)
What are the most influential sites to talk about my brand?
As with ambassadors, knowing the influential sites that best spread your branding, your brand messages is equally important.
With your CM dashboard:
- You quickly identify the sites that share your content or quote you
- You evaluate the potential of sites to spread your messages to a large community via reach and engagement KPIs
- You can sort by type of site (blogs, news sites, magazines, forums, …)
What is the use of knowing the influential sites for my brand?
- Put your press releases and marketing campaigns on these sites first
- Participate on these sites, share their content, not only for your direct interest, but to show that you really care about their site. It will help to receive in return.
What are the benefits of our CM Dashboard?
These are just a few examples of widgets that are integrated by default into our community manager dashboards. We also integrate:
- The latest subscribers to your social networks with their info like the number of followers (twitter) for example
- Integration of data from social networks in a separate or grouped way
- Each widget distinguishes between reach (community size) and engagement (score that shows the interaction on the content: likes, comments, shares, ..)
In addition to that, the possibilities are numerous, thanks to the integration of the APIs of the different social networks, we can develop other custom widgets according to specific needs for each social network. All the data of the widgets can be exported to excel, pdf and even be shared by email or with tools like slack.
Digital Dashboard is a tool but also a service, we accompany you in order to set up your custom CM dashboard. Our goal is that you can effectively monitor your community management, help you optimize your marketing campaigns.
Other dashboards that might interest you
